{"id":"isaiah-mustafa-old-spice","name":"Isaiah Mustafa: Old Spice","summary":"Isaiah Mustafa: Old Spice is the 2010 ad campaign starring former NFL wide receiver Isaiah Mustafa as 'The Man Your Man Could Smell Like,' the shirtless, bathroom-based pitchman for the grooming brand. What began as a Super Bowl spot turned into a real-time YouTube reply blitz that became a defining case study of viral marketing.","tags":["isaiah mustafa","old spice","the man your man could smell like","old spice guy","wieden kennedy","viral ad 2010"],"howToUse":[],"imageCount":2,"nsfw":false,"images":[{"url":"https://fcdtoybbbn2ccxbp.public.blob.vercel-storage.com/images/isaiah-mustafa-old-spice/isaiah-mustafa-old-spice-tumblr-old-spice-parody.webp","caption":"A Tumblr parody strip lampooning the surreal quick-cut absurdity of Old Spice commercials.","width":720,"height":717,"nsfw":false},{"url":"https://fcdtoybbbn2ccxbp.public.blob.vercel-storage.com/images/isaiah-mustafa-old-spice/isaiah-mustafa-old-spice-transformers-perceptor-parody.webp","caption":"A Transformers fan comic that recasts Perceptor into the Old Spice Guy's rapid-fire monologue format.","width":401,"height":1920,"nsfw":false}],"historyUrl":"https://fcdtoybbbn2ccxbp.public.blob.vercel-storage.com/images/isaiah-mustafa-old-spice/history.md","related":["vince-shlomi-shamwow-slap-chop","double-rainbow","dont-tase-me-bro","nannerpuss","pretty-much-everywhere-its-gonna-be-hot","i-like-turtles","flex-tape","big-bill-hells","dilly-dilly","here-in-my-garage","j-g-wentworth","sydney-sweeney-has-great-jeans-american-eagle-ad"],"popularityRank":2705,"license":"Meme images and history: templates, screenshots, photos and fan edits, many of copyrighted material or real people. Explicit and offensive memes and images are included and flagged nsfw. Check you have the right to use an image before publishing."}