{"id":"dei-purple","name":"DEI Purple","summary":"DEI Purple is a gaming conspiracy theory claiming that video games featuring prominent violet or magenta color schemes are secretly woke, DEI-driven projects destined to flop. The idea started with an August 2024 Steam forum rant about Dragon Age: The Veilguard and grew into a running anti-woke bit across gaming social media, picking up fresh steam in 2026 when streamer Asmongold applied it to God of War: Laufey.","tags":["DEI Purple","DEI Violet","gaming meme","anti-woke gaming","Dragon Age Veilguard","Asmongold","God of War Laufey","GamerGate"],"howToUse":[],"imageCount":6,"nsfw":false,"images":[{"url":"https://fcdtoybbbn2ccxbp.public.blob.vercel-storage.com/images/dei-purple/dei-purple-dei-purple-games-collage-cover.webp","caption":"Cover collage illustrating the 'DEI Purple' meme, showing the recurring use of purple hues across numerous contemporary video games.","width":1280,"height":720,"nsfw":false},{"url":"https://fcdtoybbbn2ccxbp.public.blob.vercel-storage.com/images/dei-purple/dei-purple-steam-dragon-age-dei-purple-post.webp","caption":"Steam Community discussion post from August 2024 that helped popularize the association between purple color palettes and so-called 'DEI' games.","width":716,"height":663,"nsfw":false},{"url":"https://fcdtoybbbn2ccxbp.public.blob.vercel-storage.com/images/dei-purple/dei-purple-mangalawyer-non-buynary-gamer-tweet.webp","caption":"January 2025 viral tweet from @Mangalawyer mocking the ubiquity of purple color palettes in recent games, garnering 195.8K views.","width":716,"height":767,"nsfw":false},{"url":"https://fcdtoybbbn2ccxbp.public.blob.vercel-storage.com/images/dei-purple/dei-purple-reddit-purple-slop-games-post.webp","caption":"Reddit discussion from r/KotakuInAction questioning the prevalence of purple-dominated environments in contemporary video games.","width":716,"height":481,"nsfw":false},{"url":"https://fcdtoybbbn2ccxbp.public.blob.vercel-storage.com/images/dei-purple/dei-purple-asmongold-reddit-purple-games-grid.webp","caption":"Reddit post from r/Asmongold reacting to streamer Asmongold's commentary on the purple color trend in modern games, including Saints Row and Life is Strange: True Colors.","width":716,"height":541,"nsfw":false},{"url":"https://fcdtoybbbn2ccxbp.public.blob.vercel-storage.com/images/dei-purple/dei-purple-social-00.webp","caption":"DEI Purple","width":1024,"height":732,"nsfw":false}],"historyUrl":"https://fcdtoybbbn2ccxbp.public.blob.vercel-storage.com/images/dei-purple/history.md","related":["penny-arcade","console-wars-console-debates","call-of-duty","final-fantasy-vii","npc-meme","canon-disappointment","i-support-the-current-thing","dr-ally-louks-olfactory-ethics-the-politics-of-smell-in-modern-and-contemporary-prose-phd-study","internet-bloodsports","race-swapping","regressive-left","social-justice-warrior"],"popularityRank":977,"license":"Meme images and history: templates, screenshots, photos and fan edits, many of copyrighted material or real people. Explicit and offensive memes and images are included and flagged nsfw. Check you have the right to use an image before publishing."}